The story of Wellness Forever brings together three different pillars of the pharmaceutical industry. Ashraf Biran, a Pharmacist and Pharmacy Owner, Gulshan Bakhtiani, an Area Sales Manager, and Mohan Chavan, a Pharma Distributor came together as friends and then business partners to combine their expertise and start Wellness Forever.


Pankaj Kumar

Vice president - Operations

Gaurav Shah

Vice president & CFO

Zahid shaikh

General Manager, Marketing

Arindam Dutta

VP-Digital & IT

Vinayak Agarwal

General Manager - Category Management

Anirban Chakraborti

General Manager E-Business

Rakesh Rajpurohi

Asst. General Manager

Robbin Payapilly

General Manager - Learning and Development

Palani Subbiah

General Manager - Information Technology

Shashank C.

General Manager - Beauty and Personal Care



In last two years as the company is in rapidly growing stage, various support departments mushroomed to enhance the efficiency of frontend team to meet operational excellence.

Human Resource

Recruitment, Attendance, Payroll & implementations of company's HR policies with legal compliances

Training & Development

To conceptualise, develop and conduct various training program in the organisation for different cadres to develop their professional & personal skills with post training analytical approach


To maintain the fund flow to meet company's all financial requirements


To record and maintain all business transactions which improves the co-ordination between all departments

Help Desk

Act as bridge between the front end team and all department to minimize the communication gape and fast response to the issues and concerns

Information Technology (IT)

Infrastructure Application Data Management


Act as a loss prevention team by conducting various audits i.e. Stock Assets Cash SOP's Grooming & Discipline etc.

Process Control

To develop & implement SOP's for store operations and other support departments of the organisation.

Legal & Commercial

To handle and maintain all the legal compliances for the company i.e. FDA Municipal Corporation and other Govt. Bodies


Designing & creating infra-structures for new stores with repair & maintenance.


Help in maintaining stock availability, introduce new products & maintain good margins for the company with attractive visual merchandising at stores

Business Development

Brand building, Corporate relation & Space selling


To create "Experience-Wellness" among customers through programs like Health Awareness Movement, Loyalty Program etc.

Distribution Centre

Ensuring proper inward Inventory control, outward & logistics of all the merchandising categories to retail outlets as per schedule.

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